Grow Your Knowledge

These resources cover industry and product information, show how others are using our products—and may spark some big ideas of your own.

Whitepapers

Gain insight into the automotive industry and learn what you need to do to stay ahead.

Service marketing helps raise profits.

Automating Follow-Up in Service

Transform the profit potential of your service department with targeted follow-up marketing to customers who decline service.

cover of retention report

Automotive Brand Retention and Defection Report

Understand retention and defection rates by manufacturer to identify conquest opportunities.

Case Studies

Gain insight into the automotive industry and learn what you need to do to stay ahead.

How Targeted Marketing for Advanced Service Increases Service Profits

Your service drive is also a sales floor for repairs. For customers that decline recommendations, automatically follow-up with them to capture additional profit.

The Case for Inventory Display Advertising – Honda Dealer Study

Inventory Advertising expands on a strong paid search strategy to increase traffic and engagement for Honda dealer’s website.

Honda Includes Naked Lime in Social and Reputation Management Program for 2019

The preferred vendor program includes social media and reputation management as well as inventory display advertising

Naked Lime Introduces Compass Market Intelligence Platform at NADA 2019

Experts seek to help dealers leverage a single data set at the intersection of transactional, demographic, and behavioral customer information segments

A lime being squeeze in a juicer

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