Whitepapers
Automotive Brand Retention and Defection Report
Understand retention and defection rates by manufacturer to identify conquest opportunities.
Taking Charge of Your Co-Op Spend
How to maximize OEM funds and master your marketing budget.
Dealership Marketing is Science, Not Magic
Learn to use past customer behavior to predict their future actions – and profit from them.
The 4 Dealership Laws of Attraction
Customers owe you nothing. Read how to earn repeat business by meeting increased expectations.
The Smart Dealers Guide to Choosing a Marketing Partner
A trusted partner is invaluable, but finding one is hard. Our guide just made it easier.
A Multi-Channel Marketing Foundation
Send a consistent message across all marketing channels to stand out as a pro among amateurs.
Breaking Down Barriers to Digital Car Sales
Prepare for the future of car sales – when any car may be sold online, without touching a pen to paper.
Social Media is More than a Popularity Contest
“Social media doesn’t sell cars.” You’ve heard it. Maybe said it. Here’s why you still can’t live without it.
The Elephant in the (Empty) Showroom
Why Digital Reputation Management is Essential for Dealership Success.