Data and Targeting
Dealership Social Marketing Recipe for Success
March 24, 2023
Creating a successful social strategy is a lot like baking a cake. And if baking (or marketing) isn’t your thing, then we've got some tips for you.
Fixed Ops Marketing
How to Maintain a Fixed Ops Marketing Strategy Pt. 1
January 5, 2022
Marketing isn’t a set-it-and-forget-it tool; it’s an ever-changing, strategic method of generating business. As you hit the road to create or adjust…
Servicing Your Customer
Three Reasons Why You Can’t Market a Dealership Like Other Businesses
October 4, 2021
Consumers today are bombarded with marketing on a daily basis, whether in emails, social media posts, television ads, or a range of other channels…
Market Strategy
Back to the Future… of Automotive Marketing
September 23, 2021
Like Marty McFly in the iconic Back to the Future saga, sometimes we have to look back at where we came from to understand the world today. Marketing…
Email & Direct Mail
Capitalize on Direct Mail’s Popularity for your Dealership Marketing Post-COVID
August 19, 2021
We get it. You might be sick of reading about the impact of the pandemic on the automotive retail industry. Or anything COVID-related, really. COVID…
Industry Insights
Facebook Ending Marketplace Vehicle Listings from Partner Catalogs. How Can Dealers Fill the Gap?
August 11, 2021
The world of social media marketing is fast-paced and ever-changing. Automotive retailers got a fresh reminder of that recently, when Facebook…
Servicing Your Customer
Customer Feedback is a Tool. Does Your Dealership Use It?
July 6, 2021
What do people think of your dealership? If you were to personally ask each of your customers their thoughts, chances are the response would be…
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