Holiday deals and discounts for dealerships, car with a holiday bow
Market Strategy

7 Automotive Retail Trends to Watch for This Holiday Season

November 22, 2022
‘Tis the season of big bargains, big spenders, and lots and lots of gift wrap. Here's a few things your dealership should keep in mind this season
fixing a car
Fixed Ops Marketing

Building Up Your Fixed Ops Online Presence to Attract Service Customers

April 12, 2021
When marketing the front end of the dealership, it’s common sense to provide vehicle-specific landing pages, articles about branding and features,…
search engine page
Industry Insights

Quiz: Do You Know Google’s Automotive Marketing Moments?

March 15, 2021
You may have heard of the marketing funnel. You may even know exactly what we mean when we use terms like “high-funnel,” “awareness,” “action,” and…
mobile device with social media
Social Media

Facebook Ads- How to Target for Success

March 11, 2021
Scattered throughout the internet are online communities where thousands gather for one common interest; making fun of poorly targeted ads. These…
growing a "like" plant through a laptop
Social Media

With organic posts, you reap what you sow.

March 8, 2021
In most cases, we tend to think “organic” means natural. That is also the case in social media. Organic posts are the ones that you don’t pay to…
wendell scott looking out of the window of his racecar

Black History Month: Key Figures and Moments that Shaped Automotive Marketing

February 24, 2021
In celebration of Black History Month, we would like to highlight a few of the great achievements made by Black trailblazers in the automotive…
car appearing through laptop screen on search results page
Digital Advertising

Is Your Dealership Optimizing for “People Also Ask” on Google?

February 18, 2021
While search engine algorithms never cease to amaze in helping connect people to information, they aren’t perfect. Much of the time, the algorithm is…

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