Holiday deals and discounts for dealerships, car with a holiday bow
Market Strategy

7 Automotive Retail Trends to Watch for This Holiday Season

November 22, 2022
‘Tis the season of big bargains, big spenders, and lots and lots of gift wrap. Here's a few things your dealership should keep in mind this season
retro car with trunks and flamingo floatie on roof
Market Strategy

Back to the Future… of Automotive Marketing

September 23, 2021
Like Marty McFly in the iconic Back to the Future saga, sometimes we have to look back at where we came from to understand the world today. Marketing…
mail box with letter going inside
Email & Direct Mail

Capitalize on Direct Mail’s Popularity for your Dealership Marketing Post-COVID

August 19, 2021
We get it. You might be sick of reading about the impact of the pandemic on the automotive retail industry. Or anything COVID-related, really. COVID…
women holds face embarrassed behind laptop
Industry Insights

Facebook Ending Marketplace Vehicle Listings from Partner Catalogs. How Can Dealers Fill the Gap?

August 11, 2021
The world of social media marketing is fast-paced and ever-changing. Automotive retailers got a fresh reminder of that recently, when Facebook…
five faces with different colors and emotions
Servicing Your Customer

Customer Feedback is a Tool. Does Your Dealership Use It?

July 6, 2021
What do people think of your dealership? If you were to personally ask each of your customers their thoughts, chances are the response would be…
toy dinosaur with "hello my name is" tag in it's mouth
Market Strategy

Quiz: How Did These Cars and Parts Get Their Names?

June 24, 2021
What’s in a name? Would a roadster by any other name drive so sweet? Naming brands and products is one of the cornerstones of marketing. A name is…
overhead image of highway offramps
Market Strategy

Want Customers to Take the Off-Ramp to Your Site? Prioritize Your Digital Presence

June 10, 2021
By the time a prospective buyer sets foot on your dealership’s lot, chances are they’ve done a fair bit of research. In fact, according to a recent…

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