Data and Targeting
Dealership Social Marketing Recipe for Success
March 24, 2023
Creating a successful social strategy is a lot like baking a cake. And if baking (or marketing) isn’t your thing, then we've got some tips for you.
Market Strategy
Some things just don’t mix. Does your marketing?
August 5, 2020
Oil and water. Toothpaste and orange juice. Alcohol and good decisions. Some things in life just don’t mix, and there is no reason to force them to…
Market Strategy
Is There Emotion Behind Your Marketing Strategy?
July 28, 2020
Why do emotions and connections matter in marketing? They are important to maintaining powerful customer engagement and loyalty. 62% of consumers…
Servicing Your Customer
When it Comes to Your Digital Reputation, Keep Your Best Foot Forward
July 23, 2020
Whoever said “words will never hurt me” clearly never used the Internet. The harsh reality of maintaining an online presence is that nearly anyone…
Market Strategy
Marketing Lessons from Famous Internet Pets
June 17, 2020
We interrupt your regularly scheduled programming for wholesome content: Famous Pets of the Internet. They pop up all over our screens, and unless…
Market Strategy
5 Habits to Keep (or Start) in Your Dealership Marketing Strategy after the COVID-19 Shutdown
June 9, 2020
The 2020 COVID-19 outbreak has changed the way businesses operate and individuals shop, and the marketing that connects these groups had to quickly…
Digital Advertising
Google’s Cookies are Going Away: Byte-Sized Updates for Dealerships
May 11, 2020
Google announced in January 2020 their plans to get rid of the third-party cookie by 2022. The immediate reaction was panic: “How are we supposed to…
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