Market Strategy
Industry Insights
A Dealer’s Transition to GA4: Preparing Now
March 3, 2023
We have some helpful information to share with you on how to make the transition from UA to GA4 smooth and positively impactful for your dealership.
Social Media
Industry Insights
Say Goodbye to Facebook's Vehicle Tab
January 27, 2023
In less than a week, advertising your dealership on Facebook will look a bit different. We're here to show you the bright side- more effective ads!
Industry Insights
Year in Search 2022: Automotive Marketing
January 4, 2023
Google’s “Year in Search” can act as a great starting point in determining what your customers want (and how your dealership can provide it for them).
Market Strategy
Industry Insights
It’s Nice to Meet You— Marketing to a New Buyer Persona
August 9, 2022
Connecting the right person to the right car is essential to ensuring that your dealership can stay open and profitable for years to come. The past…
Industry Insights
Year of Search 2021: Automotive Marketing
January 10, 2022
2021: a year of acceptance, adapting, and advancing. As we grew used to our world of uncertainty, so did the things we searched for. By monitoring…
Industry Insights
Facebook Ending Marketplace Vehicle Listings from Partner Catalogs. How Can Dealers Fill the Gap?
August 11, 2021
The world of social media marketing is fast-paced and ever-changing. Automotive retailers got a fresh reminder of that recently, when Facebook…
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