Resources
Grow Your Knowledge
These resources cover industry and product information, show how others are using our products—and may spark some big ideas of your own.
Whitepapers
Gain insight into the automotive industry and learn what you need to do to stay ahead.
Taking Charge of Your Co-Op Spend
How to maximize OEM funds and master your marketing budget.
Dealership Marketing is Science, Not Magic
Learn to use past customer behavior to predict their future actions – and profit from them.
Case Studies
Gain insight into the automotive industry and learn what you need to do to stay ahead.
The Case for Inventory Display Advertising – Honda Dealer Study
Inventory Advertising expands on a strong paid search strategy to increase traffic and engagement for Honda dealer’s website.
The Case for Inventory Display Advertising – Ford Dealer Study
How one Ford dealer increased website traffic and visitor engagement by adding Inventory Display Advertising to their paid search strategy.
Naked Lime Joins the GM Dealer Digital Solution Program
Naked Lime today announced that the company has completed all requirements to participate in the Digital Advertising Program under the GM Dealer Digital Solution.
Equity Mining from Naked Lime Enhanced with Predictive Analytics
XtreamService, a GM iMR-eligible offering from Naked Lime, now leverages existing data to offer more reliable predictions of future customer behavior
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