Why choose Naked Lime for GM Dealer Digital Advertising?
Strategic: We build a successful market strategy with extensive and proprietary first-party data about your customers - their transaction history, demographic profiles, and digital behavior. Combining that knowledge with our status as a Google Partner, our specialists have the most advanced advertising insights to drive actionable leads.
Complete: We collaborate with you to ensure all channels carry your singular message. Comprehensive text, display, and social media advertisements touch your customers at multiple points in the sales process.
Personal: We understand your dealership, your market, and your goals to give you the most tailored partnership. Our in-house creative teams support your strategy with messaging that promotes your dealership in ways your customers care about to help you stand out in a competitive business.
Transparent: We peel back the layers to show you real results. You get consistent reporting that shows you what we’re doing, how it’s performing, and where leads are going in your dealership, all so you can see the true value of your marketing budget at work.
Service Advertising Packages |
Basic Service
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Plus Service
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Premier Service
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| Key Activities |
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| Advertise Aftersales Activities |
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| Amplify GM National Advertising Message |
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| Utilize GM-Approved Assets in Ads |
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| Monthly Performance Consultation and Reporting |
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| Dedicated Support Specialist |
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| Drive Ad Traffic to Service Department Pages |
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| Focus on Mobile Impressions and Conversions |
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| Turnkey Billing using Parts iMR funds |
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| Search Advertising |
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| Strategic Text Ads on Google and Microsoft Advertising |
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| Ad Extensions to Increase Conversions |
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| Promote Monthly Incentives to Drive Traffic |
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| Proactive Bid and Budget Optimization |
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| Goal-Based Budget Recommendations |
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| Auction Insights Reporting |
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| Quarterly Impression Share Report |
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| Market Share Review with Actionable Recommendations |
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| Audience Digital Behavior Analysis |
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| Digital Retargeting |
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| Engage Shoppers with Custom Visuals |
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| Convey Offers with Actionable Messaging |
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| Target Audiences based on Website Activity |
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| Display Advertising |
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| Strategically Place Display Ads via Google Ads |
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| Proactively Test and Adjust Ad Links |
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| Utilize Demographics for Ad Targeting |
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| Social Media Advertising |
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| Advertise on Facebook, Twitter, and Instagram |
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| Create Custom and Lookalike Audiences |
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| Sync Leads Directly with Your CRM |
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| Use Innovative Ad Formats (Slideshows, Carousels, etc.) |
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| Tailor to Advertising Goals (Lead Generation, Offer Claim) |
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Sales Advertising Packages |
Basic
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Plus
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Premier
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| Key Activities |
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| Advertise Your Top 7 Models |
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| Advertise Your Top 10 Models |
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| Advertise Your Top 15 Models |
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| Advertise Aftersales Activities for up to 6 Lines |
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| Advertise Aftersales Activities for 7 or More Lines |
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| Amplify GM National Advertising Messages |
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| Utilize GM-Provided Assets in Ads |
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| Receive Monthly Performance Consultation and Reports |
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| Receive Dedicated Support Specialist |
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| Drive Ad Traffic to GM-Endorsed Website |
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| Focus on Mobile Optimization |
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| Enjoy Convenient Turnkey Billing |
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| Search Advertising |
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| Place Text Ads on Google and Bing |
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| Install Ad Extensions |
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| Update Ad Copy with Monthly Incentives |
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| Direct Ads to New Inventory |
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| Direct Ads to Current Model Year Landing Pages |
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| Bid and Budget Management |
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| Integrate with Google My Business |
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| Auction Insights Reporting |
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| Budget Recommendation Reviews |
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| Quarterly Impression Share Report |
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| Competitive Vehicle Registration Report |
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| Market Share Review |
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| Audience Demographic Profile Review |
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| Audience Digital Behavior Analysis |
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| Digital Retargeting |
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| Engage Shoppers with Custom Visuals |
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| Convey Offers with Actionable Copy |
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| Segment Audiences for Increased Conversions |
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| Display Advertising |
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| Place Display Ads via Google Ads |
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| Build Banner Ads Dynamically |
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| Proactively Test and Repair Ad Links |
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| Utilize Demographics for Ad Targeting |
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| Utilize Financial/Economic Targeting |
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| Place Display Ads Contextually on Auto Audience Network |
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| Social Media Advertising |
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| Advertise on Facebook, Twitter, and Instagram |
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| Create Custom and Lookalike Audiences |
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| Utilize Demographics for Ad Targeting |
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| Sync Leads Directly with Your CRM |
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| Create Vehicle-Specific Messaging in Multiple Ad Formats |
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Sales Advertising Add-On Services |
Add to Basic
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Add to Plus
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Add to Premier
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| Social Media Advertising |
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| Inventory Display Advertising |
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| Dynamic Search Advertising |
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| Video Advertising |
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| Search Engine Optimization |
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| Advanced Package |
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| Premium Package |
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| Social Media Management |
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| Advanced Package |
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| Premium Package |
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| Commercial Business Elite Package |
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| Includes Paid Search, Paid Social, Display, and Remarketing with Commercial Messages for Commercial Customers |
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Get started
Learn how to make the most of your GM marketing funds.
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*Contact Us
Naked Lime Marketing
2405 County Line Rd.
Kettering, OH 45430