XtreamService
XtreamService generates qualified sales leads using your DMS data to identify which customers are most likely to buy. Then it helps you craft an offer they can’t refuse.
Everyone else says that, too, but we’ve turned the way dealerships do traditional “equity mining” on its head.
Predictive Data Analysis
People in negative equity still buy cars. XtreamService digs deeper into each customer’s profile. It considers their transactional, behavioral, and demographic characteristics to find customers likely to buy regardless of — or in spite of — their equity position.
How it works:
- Analyzes up to 500 data points for each customer to understand their unique position.
- Generates over 75 possible lead scenarios for every customer based on collected data.
- Outputs scenarios to a trained marketing specialist, who selects the best deal based on dealership parameters, OEM incentives and rebates, and that customer’s identified likelihood to purchase.
Read more about how using predictive data closes more deals.
Live Service Events
Whether a pre-scheduled service appointment or walk-in customer, you'll never miss a sales opportunity from your service drive.
Appointment Lead Delivery:
- Helps you start each day armed with a stream of qualified sales leads.
- Sends selected leads to the dealership the day before the appointment.
- Automatically sends leads to the dealership’s CRM and XtreamService leads dashboard.
- Notifies designated dealership sales personnel of customer arrival when the new RO is opened, eliminating the need to have someone stationed in service.
Same-day or Walk-in Lead Delivery:
- Allows you to approach customers with vehicle upgrade offers while they are still in service.
- Sends lead to designated dealership personnel within three minutes of a new RO being opened.
- Automatically sends leads to the dealership’s CRM and XtreamService leads dashboard.
Campaign Marketing
Campaigns are used for lead generation, but they can do so much more. If you are struggling with slow-moving inventory or need quality used vehicles from trade, our specialists can use a specialized email and direct mail cadence to draw in-market buyers to your aging inventory.
How it works:
- Meet with your specialist each week to discuss your past performance and current needs.
- Approve their recommendation for that week’s campaign, including options for model year upgrade, equity trade-up, interest rate reduction, and vehicle buy-back.
- Receive leads with a very specific focus, directly aligned with your dealership’s goals.
Automated Marketing
While we would love a 100% close rate, not every lead will result in an immediate sale. We set up a cadence of pre-approved email and direct mail communications for every lead, so you get more than one chance to close the deal.
How it works:
- Schedules a series of upgrade and buy-back follow-up messages to both campaign and service proposals.
- Provides Engaged Customer Reports to show which customers have interacted with your XtreamService emails.
- Automatically creates a customer account on your Aptus website when they click through your email, so they see the same offers, can save vehicles, and have their information pre-filled in lead forms.